PRIVACY POLICY
Effective Date: September 1, 2025
Brighton Center for Neurodevelopment respects your privacy and is committed to protecting the personal information you provide through our website.
This Privacy Policy explains what information we may collect through this website, how that information may be used, and the choices available to you.
Use and Sharing of Consumer Data
Consumer data, including mobile numbers and SMS consent data, will not be transferred to external organizations. Such data may be disclosed only as strictly necessary for service delivery by contracted providers acting on behalf of the business.
Prohibition on Unauthorized Sharing
We explicitly prohibit any unauthorized sharing of user data.
Safeguards
We maintain administrative, technical, and contractual controls designed to prevent unauthorized access, use, or sharing of user data.</p>
Information We May Collect
When you use our website, contact our office, request services, or submit an online form, we may collect information that you voluntarily provide, including:
Name
Email address
Telephone number
Information submitted through contact or service-request forms
Appointment or scheduling information
General information regarding the reason you are contacting our practice
We may also automatically collect limited technical information when you visit our website, such as browser type, device type, IP address, pages visited, and general website usage information.
How We Use Your Information
Information collected through our website may be used to:
Respond to questions or requests for information
Contact you regarding services
Schedule or coordinate appointments
Provide administrative information
Respond to voicemail, email, or text-message inquiries
Improve our website and services
Maintain the security and operation of our website
Comply with applicable legal or regulatory requirements
We do not sell your personal information.
SMS and Text Messaging
If you choose to provide your mobile telephone number and consent to receive text messages from Brighton Center for Neurodevelopment, we may use SMS messaging for administrative and informational communications.
Text messages may include:
Responses to inquiries
Appointment scheduling or coordination
Appointment reminders
Requests to contact our office
Follow-up regarding administrative matters
Other non-marketing office communications
Message frequency varies. Message and data rates may apply.
You may opt out of text messages at any time by replying STOP. You may reply HELP for assistance.
Consent to receive text messages is not required to receive services from Brighton Center for Neurodevelopment.
Mobile information, SMS opt-in data, and consent will not be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes.
We may use service providers that assist us in delivering text messages or operating our communications systems. Information may be provided to those service providers only as necessary to deliver those services and subject to applicable privacy and security requirements.
Sharing of Information
We do not sell or rent personal information.
We may share information with companies that provide services necessary for the operation of our practice or website, such as website hosting, telecommunications, scheduling, or technology services.
We may also disclose information when required by law, regulation, court order, or other legal process.
Healthcare Information
Brighton Center for Neurodevelopment is a healthcare practice. Certain information you provide in connection with clinical services may be protected health information under the Health Insurance Portability and Accountability Act (HIPAA) or other applicable privacy laws.
Our handling of protected health information in connection with clinical services is governed by our Notice of Privacy Practices, which is separate from this website Privacy Policy.
Please do not use general website contact forms, email, or ordinary text messaging to send highly sensitive clinical information unless specifically instructed by our office.
Website Forms
Information submitted through our website forms is used for the purpose for which it was provided, such as responding to an inquiry or processing a request for services.
Providing a telephone number does not automatically constitute consent to receive text messages. Where SMS consent is offered, you will be provided with a separate opportunity to opt in.
Cookies and Website Analytics
Our website may use cookies or similar technologies to help the website function properly, understand general website usage, improve site performance, and enhance the visitor experience.
Depending on the services used on our website, third-party providers may also place cookies or collect limited technical information.
You can usually control cookies through your browser settings.
Third-Party Websites and Services
Our website may contain links to third-party websites or services.
Brighton Center for Neurodevelopment is not responsible for the privacy practices, content, or security of websites operated by third parties. We encourage you to review the privacy policies of any third-party websites you visit.
Data Security
We take reasonable administrative and technical measures to protect information provided to us.
However, no website, email system, text-message system, or method of electronic transmission can be guaranteed to be completely secure.
For urgent medical or mental-health concerns, please do not rely on website forms, email, voicemail, or text messaging.
Children's Privacy
Our clinical services may involve children and adolescents. However, this website is intended primarily for parents, caregivers, adults, and professionals seeking information or services.
Children should not independently submit personal information through this website without the involvement of a parent or legal guardian.
Your Choices
You may contact us to:
Ask questions about this Privacy Policy
Request that we update or correct contact information you previously provided
Opt out of non-essential communications
Withdraw consent to receive SMS messages by replying STOP
Certain records associated with clinical services may be subject to separate healthcare record-retention and privacy requirements.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, services, or legal requirements.
The effective date shown at the top of this page indicates when the policy was most recently updated.
Contact Us
If you have questions about this Privacy Policy, please contact:
Brighton Center for Neurodevelopment
2250 Genoa Business Park Drive
Brighton, Michigan 48114
Phone: 810-360-1110
Email: office@bcpn.org
Website: bcpn.org